What does a week of Content Look Like
- ashleydleeds
- Jan 7, 2023
- 8 min read

How does Content Work?
Do you wonder what other peoples content looks like? Do you want to know how many views they get or what number of interaction they get?
I've been reviewing my week on LinkedIn since July last year and love how it helps me improve, plus I have a library of all my content. How cool is that.
Here I share it for you too!
WEEK Commencing 31 December
I cannot believe what a fantastic week I’ve had on LinkedIn. This is down to a lovely post by Richard Van Der Blom who shouted me out as a peer he watches.
I put out content and engage with people on LinkedIn and slowly I am growing my network Richard likes what I do. Thanks, Richard.
This has resulted in a huge uptick in views and followers.

Views Last Week 1,662 the graph said down by 50%
Views This Week 1,743 and a massive 157% increase!! I was down 50% last week though!!
I have had 236 people look at my profile this week. OMG
Followers Last Week 6,402 - This Week - 6,542 a Massive 140 count increase this week BOOM!!!

Hashtag Follows Last Week 91 Another 2 more
Hashtag Follows This Week 96 up 6. Will I get over 100 by Friday?
SATURDAY 31 December 2,125 impressions
It’s New Year’s Eve today, so I thought that I would encourage people to have fun rather than get het up with what they think they are supposed to do.
Here’s my post.
What do you do on the last day of the year?
Time for reflection? Time for planning?
Whatever you do, have fun.
Compare yourself to where you were on 1 January.
Don't compare yourself to anyone else. Everyone else is on a different journey with different agendas and different personal situations.
You are unique.
Remember this when you have a day that doesn't seem to go right. Celebrate it when all the lights turn green.
But have fun.
I cannot wait to see what 2023 has in store for us, you just need to go and embrace and remind yourself that You get out what you put in!!
If you know what you're planning in 2023 let us know in the comments.
And Thank you for being here for me this year ❤️
See you next year.
#15minuteguy 👈 Follow this hashtag to see more of my content
I had 2,125 impressions, 19 Reactions, 37 comments, and 0 Reposts
You can view this post here
SUNDAY 1 January 1,948 impressions
I thought that I’d kick off the year with my goals in an attempt to encourage others to think about their goals too.

Happy New Year!!
Are you excited, or do you have a headache? 😂
Do you know what you'll be doing this year?
Why not shout about it today and get some accountability for your dreams, goals or plans.
I'll get you started because there is so much I want to achieve during 2023 and by telling you I'll make sure that it gets done!
💚 More Video
💛 Better quality video
💚 More uploads to YouTube
💛 More Free Stuff (keep an eye out for my NEW Challenge)
💚 More Speaking Gigs
💛 More Guest Slots on Podcasts
💚 Book Number 2
💛 Start my own Podcast
I have 12 months to do this, it's a marathon, not a sprint and I have a detailed plan to make this happen.
I started off 2022 with some ideas, but no concrete plans. I'm making sure that 2023 works even better and the start of this plan is sharing with you.
Thank you.
So come on, what are your plans for 2023? Let's have fun together and make stuff happen.
I'm here if you need a hand.
#15minuteguy 👈 Follow this hashtag to see more of my content
I had 1,948 impressions, 35 Reactions, 62 comments, and 1 Reposts
You can view this post here
MONDAY 2 January 2,139 impressions
Every Monday I create a video to help people to create content.
Here’s the first one for 2023.

What can you post on LinkedIn?
Do you want some ideas?
Every Monday I will share a video of 5 ideas to inspire you to create your own content on this incredible platform.
By creating content you are 1 of less than 1% of people who actually create content. How cool is that?
You'll also
💚 Be Front of Mind
💛 See your Activity Driving Profile Views
💚 Be seen as an Authority
💛 Encourage Engagement
💚 See that your Posts can be Shared
Why not start your year with some homegrown content and watch the magic happen?
To save you from watching the video here are the headlines, but watch the video for some positivity and more detail.
💛 Tips for getting back to work
💚 What are you doing differently this year?
💛 Veganuary
💚 New Year Honours
💛 Annual Habits in your Business
What other things will you be sharing this week? I love to hear of your ideas.
Happy New Year and good luck with your content. Keep an eye out for my content this week as I have some exciting news...
#15minuteguy 👈 Follow this hashtag to see more of my content
Previous Week
I had 1,311 impressions, 20 Reactions, 13 comments, and 0 Reposts
436 views with 124 minutes watched by 422 viewers
This Week
I had 1,432 impressions, 20 Reactions, 13 comments, and 0 Reposts
478 views watched by 459 viewers with 134 minutes A little better than last week, but this also went out on a bank holiday
You can view this post here
TUESDAY 3 January 1,516 impressions
I have a new workshop that I want to share with people so I have used the Event tool on LinkedIn to get interest. This also enables me to invite people and manage these people too.
Rather than sharing the event I made a post out of it too.
Here is the post.

Do you want more from LinkedIn?
Is one of your resolutions to make LinkedIn work this year?
Not sure where to start?
We are going to need to be more social media savvy in 2023, why not start as you mean to go on?
I am delivering a FREE version of my LinkedIn Daily Habit Workshop to help people get started on LinkedIn for 2023.
LinkedIn is a complex platform and there are many people out there to help, but this requires a long training session and too much to do that it becomes unwieldy and terrifying.
(I know this because Instagram and Tik Tok do the same to me 🤮)
With just 15 minutes a day, you'll get more from this incredible platform and build a habit that will help you grow your confidence on LinkedIn.
I have run my LinkedIn Daily Habit Workshop 26 times and I always get a great response. (check out my recommendations at the bottom of my profile)
Next Monday You are invited to join me for 15 minutes each day for just one week. Sign up below.
By the end of the week, you'll be doing your own thing on LinkedIn and starting to love it.
I want to make sure that more people start having fun on LinkedIn.
Let's do this!!
Please send me a message if you have any questions.
#15minuteguy 👈 Follow this hashtag to see more of my content
I had 1,516 impressions, 25 Reactions, 48 comments, and 3 Reposts
You can view this post here
I have had 53 people book the workshop.
WEDNESDAY 4 January 1,566 impressions
I am still trying to drum up interest for my Challenge, so I created this to help people see the benefits of using LinkedIn. People still think of LinkedIn as a tool to get a job.
It really isn’t. It’s the best way to network!!

Are you dabbling with LinkedIn?
Not sure if it's right for you?
Or do you want to double down and make it your number-one social media platform in 2023?
I love LinkedIn and I want you to love it too. ❤️
There are so many fantastic reasons why we should all be doing more on LinkedIn, but I have highlighted my 5 favourite reasons to try to tempt you to fall in love.
It has to be the politest of all the social media platforms with everyone looking out for each other.
Lots of sharing and collaborations and you can find out so much.
You just need to show up and get involved.
What's the best that can happen?
let me know YOUR reason for being here.
#15minuteguy 👈 Follow this hashtag to see more of my content
I had 1,993 impressions, 32 Reactions, 35 comments, and 0 Reposts
You can view this post here
THURSDAY 8 December 1,713 impressions
I watch the incredible TV show, The Megabuild Hotel on BBC TV the previous night and it really made me think that absolutely everything is possible.
ANYTHING.
So I thought I’d use this as an analogy to help people get their goals and dreams out there and let them know it’s not that difficult.
Here’s the post…
Do you start a project that seems impossible?
Do you look at your goals and think OMG cannot do that?
I guess we all have wobble eh? Especially the first week of January.
If this is you, then you need to watch the new series on BBC TV about Claridges. Even if it isn't this programme is unbelievable.
Claridges is a posh hotel in London.
The TV Prog is called The Mayfair Hotel Megabuild
Filmed at Claridge's over six years, this series follows work to dig out a five-storey mega-basement, add four new floors and create London’s most exclusive penthouse.
It took 18 months just to dig the initial piles BY HAND!!!
The hotel stayed open whilst all the work carried on, (hence digging by hand, it's quieter!) they even put a crane in one of the lift shafts.
What they have done is incredible and never been done before.
And this is probably what you are feeling when you pop into your office this morning.
But if 5 subterranean floors can be built in a busy London hotel then surely ANYTHING is possible.
What goals have you got that may be a little Clarigdy? (I've made up a new word!!)
Did you watch it? It's on the BBC iPlayer.
Have a fantastic day
#15minuteguy 👈 Follow this hashtag to see more of my content
I had 1,713 impressions, 21 Reactions, 51 comments, and 0 Reposts
You can view this post here
FRIDAY 6 January 1,563 impressions
My Friday Post is all about Gratitude and this week is no exception. What a great week I’ve had. I want to encourage more people to think about their gratitude and these Friday posts seem to be working.

Is it Friday already?
The benefit of a short week eh?
How was your week? Do you like to reflect on what happened?
I'm sharing my gratitude today, well it is Friday eh?
⭐️ 🥳 🙏 𝐅𝐑𝐈𝐃𝐀𝐘 𝐓𝐇𝐀𝐍𝐊𝐒. 🙏 🥳 ⭐️
It's so easy to just get on with things, but if we reflect we can see how far we have come and feel gratitude, for even the smallest of things.
My week started with a huge explosion. Not a gas leak, but the incredible Richard van der Blom gave me a shout-out in his post.
Richard drops loads of great content to help us all improve our LinkedIn and he counted me among his peers on this incredible platform.
Thank you, Richard, this made my week. 🙏 💚 💛
( I suggest you follow him if you want even more help on here)
I had a great chat with Mandy Allen who helped me understand how I need to use CRM in my business. No selling or singing me up to a product. Just sound advice and now I have some plans. Thank you Mandy 🙏 💚 💛
I'm hoping to get my Speaking Gigs increasing in 2023 and a lovely chat with Zoe Lacey-Cooper really helped me get an idea of what I need to do.
I need to build a speaker bio on my website and reach out to more people. If you need a speaker......... Thank you Zoe 🙏 💚 💛
My FREE Challenge has had a fantastic response and I cannot wait to help even more people get into a habit on LinkedIn. Thank you to everyone who registered and to those heroes who have shared my links. A few places left See my profile or DM me for more info. Thank you for booking your place. 🙏 💚 💛
I've also got my new camera!!! 🥳
So big thanks to Sean Brown and Mick Walker for jumping on calls to give me a hand. Now I just need to get Canon EMEA to update their software to run on the latest Mac OS 😂. Thank you guys. 🙏 💚 💛
What are you grateful for?
It could just be that you have internet or a coffee shop nearby. It doesn't have to be big things.
Share your gratitude and see the magic happen.
Come on, let me know what you've done this week and feel free to tag your heroes too. ❤️
#15minuteguy 👈 Follow this hashtag to see more of my content
I had 1,563 impressions, 35 Reactions, 60 comments, and 0 Reposts
You can view this post here
What a great week!
Last week 18,289 impressions down 14.6% and 496 engagements down by 18%

This week 17,045 impressions down 12% and 593 engagements Up by 14%%

There’s also a new feature that shows my best posts so I thought that I’d share this for you too.

Loved this week and cannot wait for next week. With my LinkedIn Daily Habit Challenge it will be fun and busy.



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